Vice President, Programmatic Yield

OVERVIEW OF THE COMPANY

Fox Corporation

Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.

JOB DESCRIPTION

The Vice President, Programmatic Yield, will be responsible for developing and maintaining the implementation and optimization strategies for programmatic yield across the Fox Corp digital footprint. The primary goal of this position is to drive ad revenue across the programmatic stack by identifying monetization opportunities and managing yield. Additional responsibilities include the development of a new reporting and analysis suite along with the communication of performance and trends

A SNAPSHOT OF YOUR RESPONSIBILITIES

• Optimize revenue by identifying areas of opportunity to drive monetization through the growth of both inventory supply and marketplace demand.

• Develop cross-functional strategies that will drive efficiencies across sales process and demand onboarding

• Build a reporting and analysis suite that will both drive yield management and assist executive leadership in understanding performance, trends and opportunities.

• Maintain a high understanding of marketplace trends and forecast the impact that these trends will have on performance and long-range planning

• Lead all pricing decisions related to the entire programmatic stack (Guarantees, Private Marketplace, Open Exchange) across both planning and optimization

• Develop and manage high level projects and strategies to drive programmatic’s future revenue growth.

WHAT YOU WILL NEED

• 10-15+ years of experience in digital advertising

• 5-10+ years of experience managing a programmatic stack and/or digital pricing and inventory

• Experienced in building detailed reporting and data visualizations to tell a story and develop strategies.

• Experienced in leading teams and implementing effective processes

• Strong ability to work and collaborate with other teams to drive cross-functional success

• Effective communicator with the ability to educate all levels of the organization to ensure alignment on strategies and priorities

• Proficient in digital ad servers (FreeWheel, Google Ad Manager), BI tools (Tableau a plus) and sales planning and order management systems (Salesforce, AOS)

#LI-DNI

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

At FOX, we foster a culture and environment where everyone feels welcome and can thrive. We are deeply committed to diversity, equity, and inclusion, including attracting, retaining, and promoting diverse talent across our company. We live in a diverse world, with different ideas and different perspectives that come together to spark new ideas and make great things happen. That means reflecting the diversity of the world around us is critical to our company’s success. We ensure that our viewers, communities and employees feel heard, represented, and celebrated both on screen and off.

Click here to learn more about the diverse communities of people behind our brands. 

Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is: $185,500.00-283,000.00 annually for New York City and Westchester County, NY. This role is also eligible for an annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.